Operations Management for Competitive Advantage, 11/e
Authors
Richard B. Chase, University of Southern California
F. Robert Jacobs, Indiana University–Bloomington
Nicholas J. Aquilano, University of
F. Robert Jacobs, Indiana University–Bloomington
Nicholas J. Aquilano, University of
About Book
Chase, Jacobs and Aquilano: Operations Management for Competitive Advantage, 11/e (CJA) provides a current and thorough introduction to the ideas, processes, and strategies of managing and dominant operations in producing or service settings. The text provides comprehensive coverage, from sophisticated producing to high bit services with a balanced treatment. Chase, Jacobs, and Aquilano additionally completely integrates and discusses current problems like globalization; offer chain strategy, E-business, and ERP. The ideas are illustrated by victimisation abounding universe examples, articles, illustrations, issues and cases. Technology is integral to the success of this course, as such, CJA additionally give students and instructors with an innovative array of forefront technology learning and teaching tools.
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